AWARDS
22 Oct 2025
Celebrating Creativity That Works: Honouring Hong Kong’s Best-in-Class Campaigns
DJM Consulting is proud to announce that our CEO, Deric Wong — who also serves as Global Chief Business Officer at EternityX — was invited to serve as a jury member for the 2025 Effie Awards Hong Kong, presented by the Association of Accredited Advertising Agencies of Hong Kong (HK4As).
Widely regarded as a global symbol of marketing effectiveness, the Effie Awards recognize ideas that not only capture imagination but also deliver measurable results. From strategy to creative to media execution, Effie champions the integration of thinking that moves markets and shapes consumer behaviour.
Deric joined an esteemed panel of industry leaders to evaluate some of the region’s most impactful and performance-driven campaigns. This year’s entries reflected the dynamic shifts shaping Hong Kong’s marketing ecosystem — with innovation, cultural nuance, and precision execution as defining traits.
“Effie reminds us that great ideas are not only bold — they work,” Deric said. “It was an inspiring honour to witness how Hong Kong’s marketing community continues to raise the bar.”
As a consulting firm rooted in results and resonance, DJM Consulting applauds all participating teams and extends our congratulations to this year’s winners for setting new standards in marketing excellence.
Learn more about Effie Hong Kong: https://aaaa.com.hk/awards/effie/6
